Hustler vs. Hassler

Marketing and branding and advertising are all hard to get right and we don’t get them right when we first start out. It’s practically impossible because determining whether we get it “right” depends on feedback and results from our earlier efforts. Hell. Quite a few of us can’t even define a distinction between marketing, branding,

Considering Arbitrage (Fancy Word for Selling Used Stuff)

So, the new year is just about 4% over and what have you done so far? I’ve spent a good bit of my Sunday afternoon looking into the intricacies and pros and cons of being an Amazon Pro seller. Of course, I have been doing all of my research on the second largest search engine

Why Aren’t You Reading?

I made beef stew last night. It is thick and warm and hearty. I made a fresh pot of coffee and found a day-old loaf of olive bread for ninety nine cents. I just had a bowl of stew, a chunk of bread and a mug of coffee. We are set up in the living

I’m in Paradise!

I truly am. I’m in a Paradise Bakery in Dallas at the moment with a coffee and my favorite proprietary Paradise muffin: The Mandarin Orange muffin. Alright. Apologies for the clickbait title. Technically, it’s true…and it is a damn good muffin. The purpose of this post is to tell you of an opportunity for World

The Bookshop Book by Jen Campbell

I’m reading The Bookshop Book by Jen Campbell, a conglomeration or anecdotes and adages about bookstores and their owners. Each of the stories averages two a couple pages but they are all quaint and entertaining. The content of this book meets or exceeds the minimum criteria for quaint bookstore anecdotes which make the reader want

Got Some Books for Me!

Someone in the bookstore owners group recommended a title for book retailers wanting to operate pop up stores and I had to check it out. I found a couple more titles along the way which pertain to pricing and the economics of owning a bookstore. The book industry has been a trade of narrow margins.

Day Six: Back to Work

Up early as always, showered and dressed and ready to head out to my regular job. Fixing a turkey wrap to bring with me. I need to stock up on oatmeal packets and tuna snack packs. Keeping myself surrounded with healthier options makes it easier to eat healthy. Also, having them to grab at a

Day Five: The Day Before Monday

Today was a lovely day. The high temperature was just below 70 degrees Fahrenheit with a slight breeze: A perfect summer day in many places but a perfect random Winter day here in Texas. I walked the dogs today. They loved getting out and around the park on such a beautiful day and the free

Day Four: Half Price Books!

I got out to Half Price Books today and found a copy of Hemingway: The First Forty-Nine Stories. I’m about a third of the way through it. I also bought a copy of The Unabridged Jack London. I haven’t dug into that yet but plan to do so soon after I write this post. It’s

Day Three: Starting to Alternate Those Resolutions

The best best of survival for my New Year’s resolutions was to make a bunch of them and alternate them as needed to keep the momentum going. If I had one resolution, I’d spend too much time and effort worrying about trying to make that happen and I’d get bored or frustrated. With a whole